Loy is an e-marketing strategist and digital media consultant now based in Lekki Bay Area, New Lagos. He was born in Lagos (Naija) and grew up in a small town along Badagry Expressway, but have travelled around Africa and Europe with a passion for technology, startups and new media communication tools for business success.

Right after his Bachelors Degree in Business Administration, he worked with management and recruitment consulting firms in Lagos, Abuja, Paris and London where he learned and demonstrated skills in corporate training, professional speaking, strategic planning & marketing, customer relationship management (CRM) and recruitment sales amongst others.

Since 2007, Loy started blogging and getting involved with social media communities while following influential technology bloggers such as Micheal Arrington of TechCrunch.com, and eventually founded Startups Nigeria in April 2008, a technology blog about start-ups, e-nnovations and netpreneurship with an international focus on Nigeria. Today, the site is gradually becoming Nigeria’s largest business start-up community on the web.